Business Localization & Intelligence

International expansion with cultural intelligence

We translate culture into business results, connecting Brazil and Canada for companies ready to grow internationally.

The corridor BR ↔ CA

Four decades of experience

F39 partners bring nearly forty years of experience in the Brazilian strategic marketing market — recognized at Cannes, the New York Festivals, and beyond.

We've worked with brands and the public sector across Brazil, creating projects rooted in cultural insight and creative ambition.

That journey forged our strongest asset in international trade: the skill to translate cultural values into meaningful business outcomes.

Mission
Helping local businesses grow through international trade, culture-focused insight, and creative marketing.
Vision
To establish new standards of excellence in international trade solutions, through cultural localization and market intelligence.
Values
Cultural fluency. Strategic curiosity. Creative honesty. Long partnerships over short wins.
40 yrs Brazilian comms experience
Cannes Festival recognition
NY Fest. Award-winning work

End-to-end localization & marketing

F39 provides end-to-end localization and marketing solutions tailored to your goals. We contextualize your product so the Canadian and Brazilian markets perceive it as both valuable and sustainable.

01
Localization strategy

We map cultural codes, regulatory landscapes, and consumer behaviors so your product enters new markets with the right voice.

  • Market entry research and positioning
  • Cultural and linguistic adaptation
  • Brand voice tuned to local context
02
Marketing strategy

Niche-adjusted marketing for new markets and new products. We develop projects with local notes.

  • Campaign architecture and creative direction
  • Channel and audience targeting
  • Niche adjustment for emerging segments
03
Cultural intelligence

Reading of habits, rituals, and shifts that define your market. Strategy informed by what actually happens locally.

  • Trend monitoring and consumer ethnography
  • Cross-cultural translation of brand assets
  • Local stakeholder mapping
04
Business development

Strategic partnerships, distribution pathways, and on-the-ground introductions that turn market entry into market traction.

  • Partner identification and vetting
  • Trade mission and event support
  • Long-term go-to-market planning

Built for international growth

We are a Business Localization & Intelligence company. We prepare the product and the strategy to make sense, and succeed, in the Canadian and Brazilian markets.

01
Bilingual by design
Native fluency in Portuguese, English, and French, the languages your market actually thinks in.
02
Roots in two markets
A footprint that stretches from Brazil to Canada, with the relationships and cultural literacy that come with it.
03
Strategy meets fundamentals
Award-winning creative work backed by rigorous market intelligence, not one without the other.
04
Partner, not vendor
We work alongside your team for the long arc, through entry, traction, and growth.

Experts at your service

Our team combines decades of experience with a passion for cultural adaptation. Each member of our team brings expertise and a shared commitment to your unique internationalization project.

New Business, MKT & Communications
Nelson Fanaya Filho
Localization Strategies, Plan MKT
Patrícia Fanaya
Strategic Business Development
Miguel Fonseca Fanaya
Cultural & Market Localization
Maria Clara Fonseca Fanaya

New connections, sustainable success

Looking ahead, F39 is ready to pioneer new connections, leveraging our expertise to translate cultural values into sustainable market success across Canada and Brazil.

Let's do some amazing business together

Reach out to us
info@f39.com.br